Thursday 30 January 2014

60 day promotional plan for Chandamama Kathalu


60 day promotional plan for Chandamama Kathalu




Finally, we will get to see the fairy tales told to us by our mothers and grandmothers coming alive on-screen; Chandamama Kathalu surely will be a nostalgic film for most of us.

The director of Chandamama Kathalu Praveen Sattaru stated, “Chandamama Kathalu is all about 8 threads/plots/stories, interwoven and intercut, taking you on a journey through Poverty, Deception, Glamour, Greed, Affluence, Conjugality, Hope and Bard………, travelling from the slums to the affluent hills, from adolescence to retirement and from ignorance to arrogance in contemporary Hyderabad”.

Praveen also adds that the film’s description might be long but the story is kept short and sweet. The other interesting fact we heard is the makers are coming with a unique promotional strategy for the film; they have a 60-day promotional plan with innovative ideas for the audio release.

This film certainly will be the one to watch-out for because it will be a larger viewership; young, old, children almost all age-group audience would love to watch this fairy tale.

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