This man as no respect or concern for telugu movie

Gautham Menon is one Tamil film director who has the adulation of Telugu movie lovers. Because of the acceptance of Telugu people only, he has been making most of his films as bilinguals. However, the director seems to have no respect or concern for the Telugu versions of his bilinguals.

This Friday, on November 11, Menon's directorial 'Saahasam Swasaga Saagipo (SSS)' starring Naga Chaitanya and its Tamil version 'Achcham Yenbathu Madamaiyada (AYM)' starring Simbu got a simultaneous release. As the director of both Telugu and Tamil versions, Menon was expected to treat the films equally but his actions hint that he has prejudice towards the Tamil film.

Menon has been actively promoting AYM and he has also asked people to report the piracy of that film. What about SSS, Mr. bilingual director? After announcing the release date of SSS, more than a week ago, he has not yet made a single tweet about the film but he continued to promote AYM on twitter.

"More than 600 plus screens all over India and still counting for #AYM. That's huge. Awesome support from theatres and distributors.

Thank you for all the love & making #AYM a BLOCKBUSTER.The effort, the wait, the issues-all feel justified. A big thank you.

Report piracy of #AYM to info@copyrightmedia.in," are some of the many other tweets for AYM.

It may be recalled that the release date of SSS has been postponed several times because of its Tamil version. After resolving the differences with Simbu, Menon completed AYM and finally gave a life to SSS. The Telugu version and its producers have suffered so much but the director shows no concern at all. 

Effect of Modi decision on SSS

As an after effect of Modi govt's currency ban, films slated to release for last Friday backed off. With this, Naga Chaitanya's long delayed romantic drama 'Saahasam Swasaga Saagipo' got a solo release.

If on the positive side the film got solo release at box office, on the downside it had to attract the audiences to theatres in the aftermath of demonetization. Now, as the box office numbers have come out, the film's 'Saahasam' doesn't look to have paid off.

On its first day, SSS collected a share of Rs 1.3+ Cr in the Telugu states. This is almost half of what Chaitu's last release 'Premam' collected, Rs 2.55 Cr approx. The occupancy on Saturday wasn't great either, as per trade reports. The impact of currency abolishment is clearly seen.

In overseas, SSS minted $112,068 from premiers and Friday. In the same period, Premam had collected $210K. Even though the demonetization doesn't have much impact on the US audiences, somehow SSS couldn't match the BO performance of Premam.

The situation is expected to get better as the days progress because the new currency is slowly getting into the pockets of people. At the same time, SSS is losing its sheen and a horde of new films are gearing up for release. Let's see how SSS weathers this storm.